Social Media Image Sizes

Complete 2025 reference guide for every platform

Facebook

TypeWidthHeightNotes
Profile Photo170 px170 pxDisplays at 170×170 on desktop
Cover Photo820 px312 pxMin 400×150
Shared Image1200 px630 pxRecommended for link previews
Story1080 px1920 pxFullscreen vertical
Event Cover1920 px1080 pxAspect ratio 16:9

Instagram

TypeWidthHeightNotes
Profile Photo320 px320 pxDisplays as circle
Square Post1080 px1080 px1:1 ratio
Portrait Post1080 px1350 px4:5 ratio — most screen space
Landscape Post1080 px566 px1.91:1 ratio
Story / Reel Cover1080 px1920 px9:16 ratio
Carousel1080 px1080 pxSquare for consistency

Twitter / X

TypeWidthHeightNotes
Profile Photo400 px400 pxDisplays as circle
Header / Banner1500 px500 px3:1 ratio
In-Stream Photo1600 px900 px16:9 recommended
Card Image1200 px628 pxFor Twitter/X Card summary

LinkedIn

TypeWidthHeightNotes
Profile Photo400 px400 pxDisplays as circle
Background Photo1584 px396 px4:1 ratio
Shared Image1200 px627 pxLandscape link post
Company Logo300 px300 pxSquare PNG/JPG
Company Cover1128 px191 pxWide banner
Story1080 px1920 px9:16 ratio

YouTube

TypeWidthHeightNotes
Channel Art2560 px1440 pxSafe area: 1546×423
Profile Photo800 px800 pxDisplays as circle
Video Thumbnail1280 px720 px16:9 — max 2MB
End Screen1280 px720 pxSame as thumbnail

Pinterest

TypeWidthHeightNotes
Profile Photo165 px165 pxDisplays as circle
Standard Pin1000 px1500 px2:3 ratio — ideal
Square Pin1000 px1000 px1:1 ratio
Infographic Pin1000 px3000 pxLong vertical
Story Pin1080 px1920 px9:16 ratio

TikTok

TypeWidthHeightNotes
Profile Photo200 px200 pxDisplays as circle
Video1080 px1920 px9:16 full screen
Horizontal Video1920 px1080 px16:9 landscape

Open Graph

TypeWidthHeightNotes
OG Image1200 px630 pxUniversal fallback for all platforms
Twitter Summary Card800 px418 pxsummary card
Twitter Large Card1200 px628 pxsummary_large_image
Coffee